Objective

To identify the most competitive mining engineering companies in China and to assess their abilities in terms of providing EPCM services; to outsource manufacturing to China and ultimately to build manufacturing capability in China.

Methodology

By leveraging qualitative desk research techniques, field trips, in-depth interviews with industry experts and industry players, as well as our specialised analytical methodology and skills, we utilised a 3-stage approach:

1. Understanding the market: We provided an overview of the current macroeconomic environment in China as well as an in-depth study of the China mining engineering services market
2. Awareness of competitors: After estimating the market share of domestic and foreign companies and providing SWOT analysis for Chinese companies, we provided a comprehensive analysis of selected competitors in a high-level report with comparative analysis of the abilities of selected competitors in the Chinese market
3. Integration: We presented an integrated report that included market and competitor analyses followed by a structured list of Conclusions and Recommendations

Outcome

Beijing Axis Strategy delivered a 169-page report and 14 detailed company profiles which were presented to the senior management of the company. As a result of the strategy consulting services provided by The Beijing Axis, the decision makers of the company formed a better understanding of the scope of their work in the Asia Pacific region and repositioned their China strategy accordingly. The Beijing Axis continues to provide consulting services for the company.